#YOUDRIVE the Advert

For a few years now I have been preaching the power of Social Media, and in Northern Ireland it has fallen somewhat on deaf ears. In England it caught on, but not to everyone, but Northern Ireland really don’t seem to get it. Last night, something happened that I hope the majority of businesses in Northern Ireland saw. A Television advert of two parts was aired on UTV (ITV/STV) that asked users to vote for how they wanted the second half of the advert to go via Facebook and Twitter.

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